NovaFlow / September Reports
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Confidential - NovaFlow September 2026
Game Grumps

Game Grumps

Monthly Performance Report

September 2026

NovaFlow Analytics

September 2026

Click any metric to explore the full section.

Daily Avg Viewers
Low
—
High
—

Prime Time

Average concurrent viewers across the week. Click a day to focus.

Best Days
Sun / Mon
Steady all week (within 0.1%)
Quiet
Peak
Monday
12A PT
1,552
avg viewers
Peak

Revenue Performance

Revenue through September 30, 2026 · trends since inception

Monthly
Cumulative
Tap or hover on the chart to explore monthly data
Monthly Views
714,904
Watch Hours
692,225
Avg Watch Time
58.1 min

Content Performance

Composite-score ranking and relative performance tiers · September plays only

AA

Top Performers

27 videos (10.0%)
A

Upper Band

69 videos (25.5%)
B

Middle Band

162 videos (59.8%)
C

Lower Band

13 videos (4.8%)
Top Videos by Composite Score
Ranking: composite score combining average concurrent viewers, retention and plays.
Retention: average viewers during an airing as a share of viewers at its start (capped at 100%), weighted by airing length.
Tiers: AA contains the highest 27 scores; A the next 69; B the next 162; and C the remaining 13.
Video Tier Avg Concurrent Plays Retention
The Heart of the Cards | TCG Card Shop Simulator AA 1,147 9 99.0%
DON'T BUMP MY BOYS! by @NealPizziniAnimations | Game Grumps Animated AA 1,077 8 99.5%
The Final D | D [FINALE] AA 1,115 9 97.7%
WE THOUGHT THE USA WOULD BE EASIER | Geoguessr AA 1,074 8 99.0%
Dan is the TOOT PUZZLER | So Fart Away AA 1,084 8 98.8%

Audience Sentiment

What viewers said in chat this September

Commenters
2,061
Comments Analyzed
70,102
Sentiment
98.9%
Positive among analyzed comments

Based on 70,102 analyzed comments from 2,061 commenters.

Sentiment Breakdown
Positive
98.9%
Negative
1.1%
Top Themes
Warm, welcoming chat community of regulars Cheering favorite series, Grumplocke and fresh episodes Love for Arin and Dan's chemistry and humor Always-on companion for work, chores and sleep Chat quoting iconic moments like 'Today is Football'
Notable Quotes
"i've been a fan since i was like fourteen and i'm twenty six now still watching compilations of moments and laughing just as hard. love you guys thank you for all the memories!"
"I’m so happy they started this 24/7 Grumps stream. There is a TV in my house that is always Grumps now."
"Hi guys, I just want to say you're wonderful and beautiful souls. Thank you for bringing so much personality and authenticity to your channel and to YouTube as a whole"
"Aside from Arin’s absolutely contagious laugh I think the best part of Today the Football is Dan explaining that it’s like being in a room with aliens trying to be human."
"the one liners are so good 😭 sometimes the dialogue was so crazy that if i wasnt looking at the screen i didnt know if it was real dialogue or if they made it up looool"

Optimization Overview

September ad performance and top videos

Ad Impressions
3,167,818
in September
CPM
$5.58
up from $5.46
Videos Aired
271
with September plays
Top-Tier Videos
27
in the AA tier
Ad Data
Ad Delivery
Ads ran throughout September, delivering 3,167,818 ad impressions.
$5.58 CPM in September
Video Data
Content Scoring
271 videos ranked by composite score (average viewers, retention and plays).
27 videos in the top tier
◎
Ad performance
CPM rose to $5.58 from $5.46 in August.
▲
Tier definitions
Among the 271 videos with September plays: AA contains the highest 27 scores; A the next 69; B the next 162; and C the remaining 13.
★
Top video
The Heart of the Cards | TCG Card Shop Simulator led September's ranking.

What's Next

Upcoming schedule

The upcoming schedule spans October 21 to October 31, covering 11 scheduled days with 436 total video plays.

Days Scheduled
11
Scheduled Plays
436
Upcoming Schedule (Click to expand)
Wednesday, October 21
42 videos
▶
Thursday, October 22
36 videos
▶
Friday, October 23
42 videos
▶
Saturday, October 24
37 videos
▶
Sunday, October 25
39 videos
▶
Monday, October 26
43 videos
▶
Tuesday, October 27
37 videos
▶
Wednesday, October 28
39 videos
▶
Thursday, October 29
35 videos
▶
Friday, October 30
41 videos
▶
Saturday, October 31
45 videos
▶